About SRBA

What is the SRBA?

The Sydney Road Brunswick Association (SRBA) is an initiative of local business operators to help support the overall growth and development of the Sydney Road retail strip.

Sydney Road, Brunswick is one of the southern hemispheres longest retail strips, just a ten minute tram ride from Melbourne’s CBD. Boasting languages, atmospheres and flavours from around the world, Sydney Road, Brunswick offers an incredible array of cafes, restaurants, pubs, bars, shops and professional services, each with a unique and authentic vibe. Multicultural to the core, Sydney Road, Brunswick is quintessentially Melbourne and a go-to destination for locals and visitors alike.

The Committee of Management of the Association is drawn from the business operators along Sydney Road who volunteer their time to jointly discuss ideas and activities to promote and market the street, which is then facilitated by SRBA Manager Claire Perry.

MISSION: Our mission is to represent our Traders on areas of most value to their business and to work with our partners in positioning Sydney Road, Brunswick into a thriving shopping strip which is of benefit to the whole community.

VISION: Sydney Road Brunswick is the destination of choice for locals and visitors who want to explore the unique and authentic experience of multicultural Melbourne.

What does the SRBA do?

The Association is contracted through the Moreland City Council, and funding is generated by a ‘Special Levy’ collected via the Council Rates on over 600 businesses in the Sydney Road retail strip (between Brunswick Road and Moreland Road). The Association has a Business Plan which sets out how the promotion and marketing of the street will be achieved – and in particular, the strong emphasis on seeing Sydney Road become an eclectic destination that offers a diverse and authentic experience of multicultural Melbourne.

Join the Committee

The SRBA Committee of Management currently meets monthly (second Tuesday of the month 6-8pm) at the SRBA Office at the Brunswick Town Hall. We aim to represent the street at local council, state and federal government levels and in general.

We encourage you to think about becoming a committee member to help the Association support and sustain our Sydney Road Brunswick shopping strip. If you are interested please:


The benefits of joining the committee:

  • Becoming a committee member is a great way to meet other business operators and contribute to the street as a whole.
  • We aim to have representation from the four different precincts in the street and a variety of business types so all your contributions are valued.
  • Ideas are presented and discussed, projects and events undertaken and issues raised. This gives YOU a voice and an opportunity to make a difference.


We welcome all Sydney Road Association members to attend our annual AGM, usually held in September or October.

NB: All shop owners and tenants along Sydney Road (Brunswick Rd to Moreland Rd) are eligible to become members.

Attending the SRBA AGM provides you with a great opportunity to gain a better understanding of the benefits of the association, what we do and how you can get involved. It is also the forum where the past year’s achievements are outlined, any important changes for this year are heard, the following year’s committee is nominated and you can have your say. We also host special guest speakers from the council and elsewhere, for you to address directly.

Committee of Management (2017-2018)

9 of the 12 SRBA Committee members 2017-2018

9 of the 12 SRBA Committee members 2017-2018













Claire Perry
Ph: 9380 2005  (Office Hours: Monday to Friday 9.00am – 5.00pm)

Tristan Anderson, Kitty Rose Couture

Vice President:
Jessica Tolsma, Jessicakes

Adam McManus,  Concrete Jungle Trading

Tony Gagaro, Property owner

General Committee Members:

Dale & Sharmaine Cornell, NMBQ

John Williams Smith, Barber Black Sheep

Rohan Manuel, Jet Nail Bar

Sarah de Witt & Jess Hillbrick, Mary Eats Cake

Serhat Atlamis, Choice Accounting

David Wei, Brunswick Betta Home Living

Rohini Ratnakar, Brunswick Medical Imaging